Mare Nostrum! This summer will see Hublot adopt the Roman name for the Mediterranean Sea. From Spain to Turkey, via Greece, France and Italy, Hublot will take to the waves on a voyage to open a series of new boutiques offering their own limited edition pieces. Join us on our journey into summer. It’s going to be a hot one!

It’s time to finally enjoy some sunshine. Hublot is heading south! Our new Mediterranean boutiques are ready to open their doors for a colourful summer celebration of new watches.

Hublot loves Summer!” Ricardo Guadalupe HUBLOT CEO

ITALY – Forte dei Marmi

Immortalised in Carlo Vanzina’s unforgettable film “Sapore di mare” (Time for Loving), the Tuscan seaside resort of Forte dei Marmi will this summer become home to a brand new Hublot boutique. The opening will be marked by the launch of a watch specially designed for the occasion: the Classic Fusion Chronograph Boutique Forte dei Marmi. Available in a limited edition of 35 pieces, this 45mm diameter model is notable for its beige case, dial and rubber strap. It is powered by the calibre HUB1143, a chronograph movement with a 42-hour power reserve.

ITALY – Capri

GREECE – Mykonos

Classic Fusion Chronograph Boutique

The jewel of the Tyrrhenian Sea, the island of Capri is famous for its stunning landscapes, its palaces, its many yachts and the prestigious Rue Vittorio Emanuele, which is home to the Hublot boutique. Here, customers will be able to purchase the

Capri, a 30-piece limited edition model. Its titanium case is topped with a ceramic bezel whose azure colour echoes that of the skies above the Bay of Naples. The striated rubber strap and the chronograph counters, which sit either side of the white dial, are in this azure same colour.

Mykonos, with its beaches, its nightclubs… and its now traditional Hublot summer watch! Hublot has just unveiled its tenth model dedicated to the famous Cyclades Island. Based on the iconic Classic Fusion Chronograph, this 2021 version marries dark blue with the warmth of rose gold, recalling the sunset enjoyed daily by Mykonians. A bladed rotor on the dial symbolises the Kato Myli – the island’s iconic windmills.

TURKEY – Bodrum

Fusion Chronograph Boutique

SPAIN – Ibiza

Classic

Hublot opens a new boutique in Bodrum! Built using stone from the Mausoleum at Halicarnassus, one of the seven wonders of the ancient world, the city faces the Aegean Sea, whose sparkling colours inspired a new 25-piece limited edition Hublot watch. The dial and strap of the Bodrum are in blue, which is beautifully complemented by the white chronograph counters and strap stitching. Its 45mm titanium case houses a Hublot calibre HUB1143 movement.

Hublot loves Ibiza! The party island now boasts a brand new Hublot boutique with its own specially designed watch: the Classic Fusion Chronograph Boutique Ibiza. Inside its blue ceramic case sits a self-winding chronograph movement that beats to the rhythm of the Ibiza night at a frequency of 4 Hz, or 28,800 vibrations per hour. Its dial features the Flower Power symbol – the island’s emblem. Peace and love!

FRANCE – Saint-Tropez and Monaco

Façades as blue as the waves, wooden walls reminiscent of boat decks, rope handles and jute rugs: Hublot’s southern boutiques have a distinctly seaside feel, capturing the urge to get away from it all after a particularly gloomy spring. This summer, cast off for a trip round the south of France with Hublot!